London, UK – Cleafy has been recognised as a Leader in the 2025 SPARK Matrix for Enterprise Fraud Management (EFM) by QKS Group, cementing its advancement from a focused feature set to a platform trusted by financial institutions.
Earlier, Cleafy appeared in QKS Group’s Behavioral Biometrics & Device Intelligence listing and was awarded Contender status, despite not submitting specifically for that category. The company then took part in the EFM evaluation in 2024 and emerged as an Emerging Leader. It’s just been announced that Cleafy climbed to Leader, underscoring steady market progress across successive evaluations.
The recognition highlights Cleafy’s approach to protecting digital banking channels - web and mobile - by applying cybersecurity-grade visibility and response to fraud prevention. Cleafy’s Cyber-fraud fusion defence platform correlates session data, device signals, and behavioural signals in real time. GenAI-driven investigation support turns complex telemetry into clear actions, helping banks stop attacks before they reach customers’ accounts.
The move from Emerging Leader to Leader in just one year shows how fast Cleafy is reshaping the future of fraud management,” said Michael Morris, Product Director at Cleafy. “We’ve built a platform that brings the discipline of cybersecurity into fraud prevention. Our customers don’t just respond to threats; they stay a step ahead of them.”
Siddharth Arya, Principal Analyst at QKS Group, noted Cleafy’s growing presence and technical breadth across the fraud lifecycle. His commentary highlights the platform’s ability to surface early indicators of sophisticated attacks and to support rapid, evidence-based response.
Cleafy’s rise highlights a practical gap in how banks protect their online services. Traditional systems focus on post-event detection. Cleafy intercepts fraud at its earliest stage - tracking the digital footprints of attacks before they reach the transaction layer.
For Cleafy customers, this accolade confirms a daily reality: fraud prevention can be predictive, intelligent, and immediate, especially across digital banking channels.
About QKS Group
QKS Group is a global advisory and consulting firm focused on helping clients achieve business transformation goals with Strategic Business and Growth advisory services. At QKS Group, our vision is to become an integral part of our client’s business as a strategic knowledge partner. Our research and consulting deliverables are designed to provide comprehensive information and strategic insights for helping clients formulate growth strategies to survive and thrive in ever-changing business environments.
For more available research, visit www.qksgroup.com
About Cleafy
Founded in 2014 by Carmine Giangregorio, Matteo Bogana, and Nicolò Pastore, Cleafy was established by alumni of the Polytechnic of Milan. Trusted by leading FIs and banks across EMEA, Americas and Asia, today, Cleafy addresses modern fraud challenges intensified by digital transformation, AI advancements, and evolving regulations like PSD2. Our advanced AI-powered FxDR platform seamlessly integrates cybersecurity and fraud management, providing real-time, comprehensive protection. Securing billions of transactions across over 100 million accounts, Cleafy sets the standard in proactive fraud prevention for leading banks and financial institutions. We empower institutions worldwide to outpace cybercriminals, safeguarding the integrity of their operations and ensuring every online banking interaction is secure without compromising customer experience, protecting the digital banking ecosystem from start to finish.
For more information, visit www.cleafy.com
