Fraud had become predictable; not in its form, but in its rhythm. Year after year, the same losses, the same false positives, the same excuses: “our models are still learning,” “real-time detection,” “AI-powered prevention.” The slogans evolved, but the outcomes never did.
At one of Latin America’s largest private banks, that status quo point had become unbearable. Fraud never went down. It remained a consistent threat, until came the realisation that changed everything: fraud doesn’t behave like an anomaly. It behaves like a cyberattack.
Thanks to the Cleafy's cyber-fraud fusion platform, the bank formalised a new way of working where cybersecurity analysts and fraud experts worked side by
side. With unified visibility across digital channels, they could finally investigate and respond through a single lens.
Fraud moved from being a risk-only problem to a cyber problem that CISOs and Head of Cyber Operations owned. Security became an enabler for the business rather than a cost centre.
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Read the whole story to learn more about the entire journey, from misalignment to the solution that helped the bank level-up their customers' protection:
- 67% reduction in customer friction within two months.
- 43% Reduction in fraud losses, saving millions in payouts and operational costs.
- Fraud detection moved upstream, identifying threats up to four weeks before any transaction occurred.